PaperAge logo

VPK Packaging has Appointed Kate Kelly as Sales Manager for its Limerick Plant

Kate Kelly Kate Kelly

March 21, 2026 - VPK Packaging has appointed Kate Kelly as Sales Manager for its recycled corrugated packaging plant in Limerick, Ireland.

Kelly brings extensive sales and leadership experience, most recently as Head of Distribution UK & Ireland at Ecolab, where she led regional distribution strategy and customer experience initiatives. She previously held senior sales leadership roles at Ecolab and Lyreco UK and Ireland.

"We are delighted to welcome Kate to the team. Her understanding of complex customer needs, combined with her strategic approach to sales, makes her an excellent fit to lead our commercial efforts in Limerick and beyond," said Adam Platts, Sales & Marketing Director for VPK Packaging.

Based at VPK's Limerick site, Kelly will work closely with customers across sectors including food and beverage, consumer goods and ecommerce logistics, helping brands navigate evolving packaging demands around supply chain performance, sustainability requirements and operational efficiency.

Kelly said, "I am thrilled to join VPK Packaging and work with such a dedicated team. VPK's focus on quality, innovation and partnership aligns with how I believe packaging should support customers, as a strategic enabler of performance and growth.

VPK Group is a European packaging producer with 70 plants across 21 countries. The Group specializes in recycled paper, corrugated packaging and solid board, and solid board products such as tubes, cores and edge protectors.

SOURCE: VPK Group