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Kruger Products Starts-up TAD Tissue Plant in Sherbrooke; Announces $240 Million Expansion Project

Kruger Sherbrooke tissue mill start-up At maturity, the Sherbrooke mill's TAD tissue machine will increase Kruger's annual output by approximately 70,000 metric tonnes of bathroom tissue and paper towels. The mill also has 3 converting lines.

Feb. 26, 2021 - KP Tissue Inc. and Kruger Products L.P. today announced the completion of construction and successful start-up of their state-of-the-art Sherbrooke manufacturing facility featuring Canada's largest and most modern through-air-dry (TAD) tissue machine.

The new facility also has three converting lines, which have been successfully commissioned.

"I congratulate everyone involved in building our new Sherbrooke Plant," said Dino Bianco, CEO of Kruger Products. "Considering the circumstances of the pandemic, it was an incredible feat to complete this massive project on time and on budget. It makes me very proud to be part of this organization and to be surrounded by dedicated and resourceful people who thrive on innovation and are committed to excellence. On behalf of the entire Kruger Products team, I would like to extend a warm welcome and congratulations to the 180 new employees who have joined our team."

At maturity, the TAD tissue machine will increase the Company's annual output by approximately 70,000 metric tonnes of bathroom tissue and paper towels for the Canadian and U.S. markets.

Additional $240 Million Tissue Investment

Kruger Products today also announced a further investment of $240 million to expand the Sherbrooke operation with new production lines as well as the construction of a new tissue manufacturing facility over the next three years. This investment is part of the company's broader focus on expanding its business and continuing to offer high quality tissue products to customers across North America.

The investment announced today is supported by the Government of Québec through Investissement Québec, which is investing $165 million in loans.

"We couldn't be more pleased to be making this additional investment as part of our strategic growth plan. Sherbrooke will become a major production hub that will work together with our existing facilities to reach our North American markets," said Mr. Bianco.

The additional capacity will allow Kruger Products to expand its product offering and is expected to enable it to grow its market share across its different categories, including bathroom tissue, paper towels and facial tissue for household and away-from-home use. These are available to consumers under such favourite brands as Cashmere®, SpongeTowels®, Scotties® and Purex® in Canada, and White Cloud® in the U.S.

Project Details

As part of the $240 million investment, Kruger Products plans to add a bathroom tissue converting line to the existing Sherbrooke plant (the "BT Line"), as well as build a new facility that will house an LDC (light dry crepe) tissue machine and a facial tissue converting line (the "FT Line"). Construction of this facility is anticipated to start in the summer of 2022 on a site adjacent to the Sherbrooke plant.

The BT Line and the FT Line will be commissioned in 2022 and 2023 respectively, while the LDC Machine is expected to start up a year later, in 2024.

At maturity, the LDC Machine is expected to increase the Kruger's annual output by at least 30,000 metric tonnes. This project is also expected to result in the creation of 141 jobs which will add to the 180 jobs already created by the previous TAD project.

Kruger Products is Canada's leading manufacturer of quality tissue products for household, industrial and commercial use. The company has approximately 2,700 employees and operates eight FSC® COC-certified (FSC® C-104904) production facilities in North America. To learn more, visit:

SOURCE: Kruger Products L.P.

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