PaperAge Magazine

Unicorr Packaging Group Opens New Graphics and Structural Design Center in Connecticut

Unicorr Packaging Design Center Unicorr's new Design Center focuses on creativity and innovative thinking while utilizing the latest CAD and graphics software systems to accommodate a wide range of client needs.

Nov. 5, 2020 - Unicorr Packaging Group has opened a comprehensive, state-of-the-art design center in North Haven, Connecticut. This new facility enhances packaging development capabilities and merges structural and graphic designers into a collaborative and dedicated environment serving all of Unicorr's corrugated production plants.

Headed by Gary Lenkeit, Corporate Creative Director, the Design Center focuses on creativity and innovative thinking while utilizing the latest CAD and graphics software systems to accommodate a wide range of client needs.

"The future of corrugated products has just begun," Lenkeit said. "With a rapidly expanding e-commerce frontier, combined with the growing importance of environmentally acceptable packaging, Unicorr is committed to 'reinventing the box.' This includes using Unicorr's complete range of manufacturing capabilities to produce cost-effective solutions for e-commerce, retail and retail-ready packaging that captivates consumers, protects the product, is environmentally friendly, and reduces labor costs and packaging waste. We can develop several virtual solutions in less time than a single physical sample. After rendering approval, we will create a prototype to ensure production results."

Before joining Unicorr, Lenkeit worked in New York City and Chicago creating innovative, multi-media packaging for a number of Fortune 500 companies and was Global Design Director for Graphic Packaging's Consumer Products Division (CPD) in the Midwest.

"With every project, our goal is to deliver the brand promise of the product, while enhancing the consumer experience through ease of opening, disposal, and product protection that are especially essential for e-commerce," Lenkeit said.

Bernie Baszak, a Unicorr sales manager, added, "Our design team gives small and medium-sized businesses without internal design resources access to world-class level packaging previously only available through suppliers with larger minimum quantities than needed.

"Unicorr also has achieved certification as an Amazon APASS provider, qualified to design, test, and manufacture packaging that meets Amazon's stringent guidelines," Baszak added.

Unicorr is among the largest converters of custom corrugated products and protective packaging in the Northeast. As a third-generation family-owned and operated business since 1946, the company manufacture and distribute a wide range of corrugated containers, displays and retail packaging, and protective packaging at six manufacturing facilities and multiple satellite warehouses. To learn more, visit: unicorr.com

SOURCE: Unicorr Packaging Group