PaperAge Magazine

Grand Opening of The Americas Smurfit Kappa Experience Center in Dallas

The Americas Smurfit Kappa Experience Center The Garnd Opening in Dallas was celebrated with the first Innovation Awards for North America designers. Guests included sales teams, designers, customers and media.

June 29, 2017 - The grand opening of The Americas Smurfit Kappa Experience Center took place June 15th in Dallas, Texas, with the first Smurfit Kappa North America Innovation Awards.

The global network of Smurfit Kappa Experience Centers provide a place for customers to get hands-on experience of how packaging impacts every step of the supply chain. With state-of-the-art exhibitions, store visualisers and inspiration rooms, the Experience Centres have played an integral part in nurturing talent and innovation at the company.

In the SKNA Innovation Awards guests walk through an exhibit of the best designs created for customers in North America and will see how some of Smurfit-Kapp's tools can make a difference for them. Guests are invited to participate in the judging of the selected production samples which are in the categories of Retail Ready, Consumer Packaging, Industrial Packaging, Displays and Sustainability.

The Experience Center in Dallas is the first to be opened in The Americas and will be the regional center for Innovation. The Smurfit Kappa Global Experience Center is located in Amsterdam, close to the Schipol airport.

Towards the end of 2017, Smurfit Kappa will have opened Experience Centers in Mexico City and Cali (Colombia), these are part of the global network of 17 centers.

SOURCE: Smurfit Kappa