PaperAge Magazine

SWM International Announces Omar Hoek to Join Company as Executive Vice President, Engineered Papers

Omar Hoek Omar Hoek

Oct. 18, 2019 - SWM International today announced that Omar Hoek has been named Executive Vice President, Engineered Papers, effective January 2020. He will replace Michel Fievez, who will retire at the end of 2019.

Hoek will join SWM from Ahlstrom-Munksjo, where he leads their Specialties division and is part of their senior executive leadership team. He has also held leadership positions with Avery Dennison and Newell Rubbermaid.

Dr. Jeffrey Kramer, CEO of SWM, said, “Michel has made tremendously important contributions to SWM's ongoing success in our paper business, and his positive impact will have a lasting effect on our organization and our business. He has certainly earned a rewarding retirement and we wish him well in the next stage of his journey.

“At the same time, we are very excited to add Omar's extensive experience across multiple leadership positions and companies in the paper industry. As our business looks to continued growth and innovation, Omar's vision and ability to drive strategic implementation will spur our success.”

SWM International is a leading global performance materials company. The company's highly engineered papers, films, nets and nonwovens are designed and manufactured using natural fibers and polymers for a variety of industries and applications. To learn more, visit:

SOURCE: SWM International