Cascades' Norampac Division Acquires Bird Packagaing

Bird Packaging specializes in the fabrication of corrugated boxes, floor displays and products with high standards of printing.

April 4, 2012 - Cascades Inc. said that its Norampac division has acquired Bird Packaging Limited's converting and storage facilities located in Guelph, Kitchener and Windsor, in Ontario.

Financial terms of the deal were not disclosed.

"This acquisition is beneficial to Norampac and Cascades as it will allow us to broaden our market reach in Ontario by integrating plants that benefit from an excellent reputation amongst their customers," said Marc-Andre Depin, President and CEO of Norampac.

"In addition to a well-established customer base, Bird also has state-of-the-art equipment, a team of skilled people and a vast line of products and services that complement Norampac's product offering," he said.

In a statement, Norampac said this investment is part of its development strategy which aims at expanding its geographical presence in Ontario and relying on productive assets. Furthermore, Bird's packaging products represent a compelling add-on to Norampac's portfolio and will increase our competitiveness with an improved product offering.

"Our goal is to innovate and react promptly to our customers' needs by offering innovative packaging solutions. The addition of Bird's production plants to Norampac's assets, in line with our strategic plan, will help us to reach our target with the expansion of our spectrum of products and services in terms of corrugated, high standards of printing and packaging solutions, just to name a few," Depin added.

Founded in 1975, Bird Packaging Limited is a family-owned business which employs 130 employees. It specializes in the fabrication of corrugated boxes of all sizes and grades, floor displays and products with high standards of printing.

Founded in 1964, Cascades produces, converts and markets packaging and tissue products that are composed mainly of recycled fibres. The corporation employs close to 12,000 men and women, who work in more than 100 units located in North America and Europe.

SOURCE: Cascades Inc.